August 31, 2025 Update

The favorite album of Into The Great Wide Open

With Zooma - the company behind TMSQR - we are building a unique record collection with the favorite albums of people or partners who are dear to Zooma and TMSQR and who have played an important role in our development over the years. One of those partners is festival Into The Great Wide Open who have been using our apps since 2017.

Under them skies of blue

Into The Great Wide Open is a multi-day event on the Dutch island of Vlieland. It's an experience that you have to be into, where you get to experience the smallest Wadden Island in all its grandeur, with an extensive program. It presents innovative, authentic, and often unknown artists who fit the atmosphere that the festival creates.


The fact that the audience is so open to discovering new things is firmly based in the setting of the locations, the open atmosphere on the island, and the major role that innovative programming plays. The programmers look for acts that dare to cross borders, that are authentic at heart, and also for musicians and artists who dare to embrace the sense of surprise that the weekend offers. 


For our record collection we asked the marketing team - Sophie van der Heijden and Stef Deters who are in control of the app - for their favorite album and guess what: 


"Into The Great Wide Open: adventure, freedom, and the magic of open-air music. The title says it all and captures the spirit of the festival."


Listen to Into The Great Wide Open by Tom Petty on Spotify. 

Get ready for ITWGO 2025!

For the upcoming 2025 edition (28 to 31 August) of Into The Great Wide Open, TMSQR has refreshed their standalone apps in the stores, with new designs and features. With the official ITGWO app, you can explore the program, set your favorites and get alerts, navigate the island using the interactive festival map, and stay informed thanks to the push notifications. Enjoy this mini holiday on beautiful Vlieland!


Download the ITGWO app in the App Store or Play Store


Also interested in a festival app?

Would you also like an app in TMSQR for your festival or event? You can choose for an app in the TMSQR platform app or release your own standalone apps in the stores with our TMSQR technology. Leave us a message and we will get back to you as soon as possible!